Me stalking my clients social media when they go silent. LOL.
Recently I did a post on why we stop showing up for ourselves (read it here)—but today is about why clients often stop showing up for coaching.
Some of the same things apply—change is hard, resistance shows up fast, and comfort feels safer than the unknown. But here’s something I see all the time:
Clients go quiet because they think they’ve failed.
They assume they need to “get it together” before showing up. That their coach will be disappointed. That they have to earn their spot back by doing the work first.
But here’s the truth: that’s the biggest myth out there.
Why You Need to Show Up (Even When You Feel Like You’ve Failed)
Your Coach Isn’t Judging You—They’re There to Support You – You didn’t hire a coach to get a gold star. You hired them to help you figure out what’s getting in your way. A session where you didn’t follow through is just as important (if not more) than one where you did.
The Work Is in the Struggle – Coaching isn’t about having it all together. It’s about learning to navigate the moments when you don’t. That’s where your old patterns get exposed—and where real growth starts.
Avoiding It Reinforces Old Habits – When you ghost your coach, you’re strengthening the habit of hiding when things get hard. When you show up anyway? You prove to yourself that you can face things without shame.
How Coaching Helps You Move Through It
Helps You See the Real Roadblocks – Not doing the thing doesn’t mean you failed. It means something deeper is going on. Coaching helps you uncover it.
Gives You Tools You Can Actually Use – Real progress happens when you understand why you didn’t follow through and learn a new way to approach it.
Keeps You Connected to the Bigger Picture – When you’re in your head, it’s easy to spiral. A coach pulls you back to what matters and helps you reset without shame.
So if you’ve been dodging your next session because you didn’t do what you said you would—this is your sign: Show up anyway.
You don’t need to be perfect. You just need to be present. That’s where the change happens.